Thursday, October 4, 2012

New logo: UBRiR


The Ural Bank for Reconstruction and Development (Уральский банк реконструкции и развития in Russian, abbreviated UBRR) is a Russian bank, founded in 1990 and head quartered in Yekaterinburg. This week, on October 1, it presented a new corporate identity, created by Russian brand agency Mildberry.

The new logo features a ribbon forming the initials UB in Latin letters. It is brighter and friendlier than its predecessor, with a colour scale based on blue, red and the shades in between.

Previous logo.


Horizontal version.




Single colour version.


English version.


Image and video hosting by TinyPic

Image and video hosting by TinyPic

Image and video hosting by TinyPic


A pair of brackets in the style of the symbol can be used for different forms of communication.





UBRiR brand page (archive)
UBRiR press release (archive)
UBRiR brand book (archive)
НЭП 08
Актуально.ру

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