Wednesday, March 14, 2012

New logo: Miller64


Miller Genuine Draft 64 (MGD 64) is a light beer brand from US brewing corporation MillerCoors, named after the 64 calories that it contains. This week that beer relaunched under the snappier name Miller64, and with it comes a "bold new logo" and "eye-catching smoky silver and red labels".

Previous logo.
Although the new look launched this week, the rebrand and a few pack shots were released several months ago. The MGD 64 brand was launched in 2007 and 2008.

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Press release
Press release pdf (archive)
PRnewswire (archive)

1 comment:

  1. Is it just me, or does the new "64" look a lot like the old Commodore 64 logo?

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